SPECIALISING IN BRANDING AND DESIGN, WE PROVIDES TAILORED EXPERTISE TO EACH CLIENT’S SPECIFIC REQUIREMENTS IN A THOUGHTFUL AND DEDICATED MANNER.
Tadang is a design studio based in Saigon, Vietnam with a wide ranging portfolio of clients including the Tamdeen group, KNCC – Cinescape, tfk-the fragrance kitchen and the triangle restaurant group.
Founding partners Ta Minh Trai and Romain Danger met whilst studying together before pursuing solo careers and reuniting to set up a hub of creativity and unique ideas. Tadang Studio aims to spread their creative vision by enhancing visual experiences through dynamic and unique design.
Tadang incorporates numerous elements in their consideration of each project they undertake and consistently push the boundaries of how their clients and the public view and understand design.
- Visual and brand identity
- Packaging and product design
- Retail and point of sale design
- Retail environment
- Service design
The studio finds inspiration in all aspects of life from past and modern culture, music, nature, the arts to the small everyday wonders of life.
Being open to a wide breadth of ideas, the studio brings a unique and unusual perspective to their work, creating revolutionary design and conceptual aesthetics with numerous underlying themes and connections that go beyond expected and mainstream visual communications.
The studio team and close network of collaborators is built around multi-skilled and talented creators, thinkers and designers.
Specialising in branding, the studio provides tailored expertise through their dynamic and multidisciplinary approach to deliver a personalised experience responding to each client’s specific requirements in a thoughtful and dedicated manner.
TA MINH TRAI
FOUNDER, MANAGING DIRECTOR AND UTOPIAN PROFESSOR
With over 10 years’ experience in creative design, Ta Minh Trai has been involved in all levels within the design industry for several leading companies based both in Vietnam and abroad.
He has worked as creative director for multiple complex projects for international clients such as Toyota, Nestlé, Techcombank, BongMilk and Venus Communications.
He was heavily involved with design projects for Techcombank and saw the bank be awarded ‘Best Bank in Vietnam 2010 & 2011’. He has travelled extensively and successfully build a solid network within the design community across ten different countries.
Upon finishing his degree in France, he returned in Vietnam in 2009. Whilst employed as a designer, he actively organized numerous community based events focusing on introducing, promoting and training business owners and design enthusiasts. His principal focus is on design oriented and creative thinking, branding and young creative entrepreneurs.
FOUNDER, CREATIVE DIRECTOR AND FAUNE EXPLORER
Romain is a French designer, based for several years in Kuwait before relocating to Vietnam to establish Tadang Studio.
His experience in the Middle East allowed him to develop his skills in branding, photography, video direction, product design, interior design, illustration and animation.
He has worked on the branding and visual identity of numerous businesses throughout the city, including the interior design and aesthetics of multiple restaurants and the Kuwait National Cinema Company / KNCC / Cinescape.
He has worked closely with Sheik Majed Al Sabah on the establishment of TFK (The Fragrance Kitchen) where he collaborated with many influential names including Donald Mc Pherson, Kiki Van Eijk or Tomomi Nakajima.
ART DIRECTOR AND CAT-HUGGING-CALLIGRAPHER
Sushi and meat loving My Vu is young, wild and ambitious looking for the beauty in everything. She explores and develops her aesthetics through her creations in web design, editorial event design and still life photography.
PRODUCTION MANAGER AND ‘VISIONARY’ CARPENTER.
With his iconic rectangle glasses, Tadang Studios Production Manager Trung Hua loves nothing more than to sing and eat cake. He’d like to count himself as the youngest and funniest of the team and loves to work with all materials – wood, paper, cement – anything! Dynamic and bursting with creative energy he is all about creating with his hands and if we ask him…wait, we can’t …he’s eating cake again…
ILLUSTRATOR AND PSYCHEDELIC THINKER
In love with bold colours, all things silly and random, Bach Truong is a talented and free thinking in his illustrations, and is completely self-taught! Always thinking outside the square, his love for rainbows and unicorns is only surpassed by his insane drawing skills!
GRAPHIC, WEB DESIGNER AND PART-TIME TREE HUGGER
Specializing in creating beautiful, accessible design and production, Thao is all about improving aesthetics and enjoys spending her time to enhancing design wherever she can. When she isn’t designing, she is exploring new places, taking photos, window shopping and collecting clothes… As well a dedicated and obsessive cat lover.
MASCOT, LUCKY CHARM AND OFFICIAL FOOD CRITIC
Originally from Hungary, Dash was rescued when he was 8 months old by Romain.
Here he developed a love of travelling and swimming in all conditions.
Always up for an adventure, he’s seen the sights of Budapest, Kuwait, Amsterdam, Cardiff and now calling Saigon his home. Ever ready for that cuddle and the next adventure!
MASCOT. RETIRED SUPER HERO
Picked up from a life in the desert, Dot was hanging around with the wrong crowd when whisked away to a better life in Saigon. Still sporting the holes in his ears from his previous life as a punk, he now spends his days sleeping through the humid days dreaming of his previous adventures. If Dot’s life were a song, it would definitely be The Stooges ‘I wanna be your dog’.